Mon 26 Apr 2010
Commentary: Newhall Business District R.I.P.
Posted by admin under Business , City of Santa Clarita , Dave Bossert , Newhall , Opinion , Santa Clarita Valley [8] Comments
A few weeks ago I needed to get my bike tuned up and the brakes replaced and thought about taking it to a bike shop in Burbank near my office. (Yes, I not only own a bike but actually ride it!) Having second thoughts on that plan, I opted to take the bike over to the Newhall Bike Shop to have the work done.
Boy was I in for a shock!
I had not been to the Newhall Business district since Newhall Hardware closed its doors and went out of business. Before that happened, I found myself in downtown Newhall on weekends several times a month going to that venerable hardware store. It was a much more meaningful and gratifying experience then hitting the local big box chains.
So one Saturday morning I headed over to see “Roger” at the Newhall Bike shop to drop my bike off. It was a very pleasant and uneventful experience and I was told that the bike would be ready the following Saturday for pick-up.
Here is where it gets a bit dicey. As I came to a red light at Lyons Avenue and San Fernando Road it finally sunk in that traffic coming south and going north along San Fernando Road is now diverted onto Railroad Ave. the “by-pass” route through the business district. Basically, most people zooming along San Fernando Road are more and more becoming oblivious to the businesses there!
Now, as I turned onto San Fernando Road and started heading south a few blocks to the Bike Shop there was a strangeness to the area. A lot of businesses had signage that was in Spanish; there was a store front church occupying an old bank building and there was a hodge-podge feeling to the place. It felt neither inviting nor relevant to the overall makeup of the Santa Clarita Valley.
Any business that has signage in any language other than English is basically saying that unless you speak our language we don’t want your business. I won’t go to a business like that because they have already let me know that I’m not welcome.
With the way that the area currently looks and the lack of any kind of foot or vehicle traffic, I doubt that any establishment in their right mind would want to open up shop in that stretch of San Fernando Road. The area looks ramshackle and not conducive to doing business or to opening a new business. In fact a wine bar that wanted to open in that area met with hassles from the City, and then finally opened only to go out of business almost as quickly.
Whatever master plan there might be for the Newhall Business District it appears to be a piecemeal and haphazard map to disaster. The death-blow was closing off the road on the north end of business district forcing vehicles onto the bypass. This exactly what the City should not have done!
Look at other areas of Los Angeles that have developed old town and/or hip shopping areas like Colorado in Pasadena or Melrose in Los Angeles or Montana Avenue in Santa Monica. They all have open roads that allow traffic to circulate through the business district not a forcible bypass like the one currently in place in the Newhall Business District.
The City of Santa Clarita should re-examine what they are doing to the Newhall Business District before the area slides further into a malaise. Traffic should be allowed to travel effortlessly on San Fernando Road so that motorists can see what is available along that business corridor. It will be good for all the businesses and will hasten the rejuvenation of that entire shopping district.
If they don’t do that there is little hope of attracting any “anchor” businesses to the area in its current state. Adding a library or trying to get a movie theater is admirable but what the district needs is a master developer, a clear vision and the financial resources to transform that district quickly.
Until that happens the Newhall Business District can Rest In Peace.
Dave Bossert- Commentary
Dave Bossert is a community volunteer who serves on a number of boards and councils. His commentaries represent his own opinions and not necessarily the views of any organization he may be affiliated with or those of the West Ranch Beacon.






April 27th, 2010 at 12:31 pm
[...] Dave Bossert made a trip to Old Town Newhall last week and boy was he shocked. “There was a strangeness to the area,” he writes, saying that some of the businesses had signs in Spanish. Gasp! Is it true? There are Mexicans in town? He also apparently doesn’t know that it is now Main Street, not San Fernando Road. His main complaint is that the City shouldn’t have diverted traffic onto Railroad, bypassing all the businesses. Whatevs. Old Town Newhall is getting better by the day, it’s a pleasure to walk/ride hang out in that area now. It’s become my favorite lunch spot. WEST RANCH BEACON [...]
April 27th, 2010 at 12:57 pm
“He also apparently doesn’t know that it is now Main Street, not San Fernando Road.” No I didn’t know that which makes it all the more insane as to what is going on down there!! Why would you change the name to uninspired “Main” street? It’s been San Fernando Road for more then a century!!! Diverting traffic away from the business district is a mistake just ask all the towns and businesses along Route 66!
April 27th, 2010 at 6:45 pm
In my column next week I also refer to San Fernando Road as a logical site for a Cinco de Mayo party. I appreciate the exactitude of calling it Main Street. But if I wrote, “celebrate Cinco de Mayo on Main Street,” how many readers would know where that was? To me, “Main Street” sounds like a Sinclair Lewis novel.
April 28th, 2010 at 10:51 am
Hello Dave! Appreciate your commentary. Good to see people talking & dreaming about Newhall again after several decades of neglect.
Here are some specific thoughts about your conclusion:
“What the district needs is a master developer, a clear vision and the financial resources to transform that district quickly.”
* Master Developer: The city (redevelopment agency) has worked hard to recruit “master developers” of entire blocks; the recession set this effort back, but it’s still happening.
* A Clear Vision: The city has a clear vision. It’s in writing. You can borrow my copy anytime.
* Financial Resources: The city has the financial resources. It’s called redevelopment financing. “Quickly” is relative. This isn’t a private-sector initiative. It still happens on government time. The miracle is that it’s happening at all. The government stepped in to do something that the private sector was unable and unwilling to do on its own. Ten years ago, sure, you could argue that things should be happening quicker. What you’re seeing now *is* happening quickly, especially given the state of the economy.
Thanks & keep writing!
=;->LEON
April 28th, 2010 at 2:20 pm
Folks:
As a person who has lived in our community some time, I have been involved since the earliest days in Newhall’s re-invention starts and stops. First, we dealt with a City Manager (Caravalho) who wanted merely to put some paint and new cement and call it a success; followed next by his power grab after the Northridge Earthquake and creation of a faux redevelopment agency basically involving the whole City (it was thrown out by the courts). Next, some of us folks from Placerita and Newhall got together, including Laurene West, Ruth Newhall and others — we convinced the City Planning Dept. to bring in folks that had success in Pasadena and Brea Old Town projects. The City hired a consultant and we conducted months of meetings in Newhall with all generations, races, cultures, economic backgrounds, etc. Newhall Hardware was still there! The consensus was that creating a pass through would kill Downtown Newhall, thus it was suggested that San Fernando Road (now known as Main Street) should continue as the main drag thru town, but with things done to slow the traffic down so that folks could see what was down there.
Doc Rioux got involved. And on it went. Architectural standards and themes were developed. Landowner/visionaries such as Frank Maga and others took steps to re-create there buildings.
Now we have a Redevelopment Commission which is merely advisory to the City Council and Planning Commission. BUT, what really is driving the whole “plan” now is City staff. AND, most haven’t been with the City as long as this process has been going on. Most are ignorant of what has gone on with prior planning. And, they clearly do not listen to those of us who have lived and dreamed it for these decades — which is why they have made Old Town Newhall a cul de sac with the Railroad mini-freeway next to it. I hope that some benefit of the dream of making Old Town Newhall a gateway project to our City, not unlike Solvang or other locations, eventually occurs — but I am less hopeful than in the past.
April 28th, 2010 at 5:16 pm
Leon,
Thank you for your note. Having lived in SCV for 30 years I am comfortable with my statement that there is no “clear vision”. If there was a vision the Newhall Business District would be a developed destination in SCV by now. Sadly there is no real visionary at the City who lives, breaths and disseminates a grand vision for the possibilities in our Valley.
I realize that you derive a portion of your livelihood from the City funding your various media activities so it is no surprise that you are defending City hall. What is truly needed is more honesty and less defending poor decisions; more visionary thinking and less mediocre bureaucrats; and financial resources that are actually spent with accountability.
The City has only been slathering lipstick on a pig with what is currently their “vision”.
Thanks for your readership,
-Dave
April 29th, 2010 at 2:18 am
Dave, you are just too funny sometimes!
You seem to forget that we Santa Clarita residents — at least those of us who choose to participate in civic affairs, from David Gauny to Frank Ferry and everybody in between — *ARE* City Hall, just as you help shape things on your side of the freeway.
If you don’t like what’s happening in the City of Santa Clarita, if you want to change things here, if you want a voice in how this city is run, you know what you need to do. You have an open invitation.
Best wishes,
=;->LEON
April 29th, 2010 at 4:26 am
Leon,
I also participate in Civic Affairs concerning the Santa Clarita Valley and have so for nearly 15 years. I don’t believe for a second that “everyone in between- *ARE* City Hall” because of the actions of a few at the City have spoken volumes to how disenfranchised many are in and outside of the City of Santa Clarita.
I do know what I need to do and will continue to do it in order to make sure the residents on my “side of the freeway” are treated fairly, equitably and with a reasonable level of respect. You see, had that been the case to date the entire west side would already be part of the City. There is no open invitation especially in light of recent actions by the City; something that a real newspaper would be all over!! Unfortunately “the newspaper of record” is too busy being spoon-fed what the City wants it to know. The pathetic Signal election coverage of real news issues recently is a perfect example.
As I have always said, it was up to the City to determine the future makeup of the Santa Clarita Valley and they have made it abundantly clear that they want some competition! It looks like that’s what they’re going to get.
Thanks for reading The Beacon,
-Dave